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HAPPY FEW RACING

 

Agency : HAPPY FEW RACING

Client / Sector : Automobile Club

Market : French agency inviting international customers

Type of event : PADRE/FIGLIO Rally - FERRARI-only cars

Package : 2 nights - 120 persons

Target Audience : Automobile Club members

Context : Every year, Happy Few Racing organises top-class rallies for car enthusiasts. For the 2018 rally, fathers and sons sharing the same passion met up for a weekend to enjoy an exclusive experience amongst Ferrari owners. During these rallies, there is ample opportunity to meet people, enjoy driving on carefully selected roads, savour delicious meals and stay in exclusive accommodation.

Challenge

We aim to meet all the expectations, in terms of fine dining and accommodation of high-end clients accustomed to visiting outstanding hotels and restaurants, and the logistics of this type of event, such as parking, and offer charming destinations ideally suited to driving.

Brief / Needs Solutions / Benefits
Accommodate all participants in a 5-star hotel. Provision of rooms at the Hôtel Hermitage Monte-Carlo. Hôtel Hermitage, the perfect embodiment of Belle Epoque charm overlooking the Monaco Grand Prix track, is the perfect destination to host this top-class automobile event.
Provide parking for more than a hundred Ferraris. Provision of Société des Bains de Mer Monte-Carlo Resort car parks including the Beaumarchais entrance to Hôtel Hermitage Monte-Carlo.
Provide a cocktail reception for 50 people in the hotel as part of a Welcome Dinner. Private use of the mezzanine and terrace, located under the Gustave Eiffel-designed cupola, classified as a historic monument.
Organise a gala dinner for 50 people in one of the hotel’s dining rooms. Private use of Salon Excelsior and its private terrace which epitomise the hotel’s Belle Epoque style.
Testimonial

It is a real pleasure to be able to work with the sales team at Monte-Carlo Société des Bains de Mer and most particularly with Julie and Marie who are always extremely cheerful, exceptionally pleasant and very responsive. It is here that one of my favourite sayings “the human touch makes all the difference” takes on its true meaning.
We have had the opportunity on several occasions to work with the teams at Hôtel Hermitage and we have never been disappointed.
An ability to listen, a desire to do well, organisational skills and friendly staff – everything we need to work confidently with the men and women who are behind the success of the Monte-Carlo Société des Bains de Mer Empire.

 

Stéphanie BLOMET, co-founder of Happy Few Racing

Summary
  • - Monaco, a key destination for automobile events with specific expertise and know-how in this type of event.
  • - Magnificent landscapes and numerous winding roads overlooking the Mediterranean, ideal for trials and rallies.
  • - Considerable parking space at our hotels
  • - An ability to meet the needs of high-end clients through our prestigious and internationally renowned facilities.